Workwear

BLUEZONE NEWS – SAAT MUNICH

BLUEZONE NEWS

 Introducing the "EVLTN 2024" Motorcycle Capsule Collection

A Collaboration Between TEJIDOS ROYO, MENTOR and SAATMUNICH for BLUEZONE

25. August 2024

At BLUEZONE, some 100 international Denim- and sportswear suppliers will present their most recent Denim novelties and innovations. Halls 6 + 7 will become the blue hotspot again. Parallel to MUNICH FABRIC START with THE SOURCE and KEYHOUSE, the Zenith area will become the hub of the international denim community with an all-round relevant event program. With the leitmotif DENIMINED, we invite the industry to have a clear and unique vision in this world of constant change, to show its own DENIMINED… Together with all international industry leaders, let us define or reinterpret the different DENIMINED’s that can be created in the wide world of DENIMS!


The SAATMUNICH Design Studio serves as a central link and brings its expertise in sustainable design, creation, and production as a long-standing partner. The company is distinguished by its precise capturing of current trends and transforms these into innovative design concepts. From high-quality denim products to bespoke corporate wear, SAATMUNICH offers a wide range of stylish solutions that combine design and functionality. 

In collaboration with TEJIDOS ROYO / ROYOTEC and MENTOR, the Motorcycle Capsule Collection “EVLTN 2024” was created for the BLUEZONE concept “Denimined.” 

Inspired by the aesthetic of heritage motorbike wear and made from innovative denim, this partnership embodies the perfect fusion of design and functionality, seamlessly adapting to the demands of the modern road. The looks demonstrate how collaboration and innovation can set new standards in motorcycle clothing. Unique design solutions bring together form and function at the highest level.The looks demonstrate how cooperation and innovation can set new standards in motorcycle apparel. Unique design solutions merge form and function at the highest level. 

Armalith by ROYOTEC represents a significant advancement in denim and functional clothing. With its AAA abrasion protection rating, the fabric provides outstanding safety while maintaining comfort. Its flexibility, elasticity, softness, and breathability make it not only safe but also pleasant to wear. Tejidos Royo has achieved true pioneering work with over 100 years of experience in the textile industry to develop such an innovative material. 

“Inspired by the aesthetic of heritage motorbike wear and made from innovative denim, this partnership embodies the perfect fusion of design and functionality, seamlessly adapting to the demands of the modern road.” 

The items were produced by MENTOR Garment Manufacturing Company, the technical division of Canlioglu Tekstil in Istanbul. Through the use of state-of-the-art production technologies, Mentor achieves the highest precision and care in executing the complex designs. In summary, Mentor Garments Company offers a combination of profound expertise, strong commitment to sustainability, and the application of modern technologies, making them a leader in the textile industry. 

Discover this unique Motorcycle Capsule Collection as a result
of a great teamwork at BLUEZONE in Hall 6 | C 01!

SAAT MUNICH


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Denim Trend Analysis #6: Create

AW 21/22 Denim Trend Analysis: Create

11. January 2021

The latest Denim Trend Forecast by BLUEZONE explores the seasonal theme HOPETIMISM which stands for hope and optimism – it is a mindset that explores new ways and perspectives during a very challenging time to fulfil new market needs. For this, the BLUEZONE Trend Team has defined the coming seasons with two distinct consumer groups in mind. The first main consumer group is called HOPE which stands for a better world and challenges the way we consume fashion with a significant focus on ethical and sustainable fashion. The second major consumer group is called OPTIMISM which takes a more hedonist approach to denim and fashion, living under the ‘You Only Live Once’ motto.

The 3 trends shaped by HOPE are:

SLOW stands for timeless design where global manufacturing becomes local.
MEDICAL HEROES idolises our new protectors and defines a new era of clean workwear in denim.
NEW COMMUTERS responds to a real need for useful denim to reinvent utility.

The 3 trends shaped by OPTIMISM are:

FAST craves the latest in luxury and statement fashion and denim.
LONDON ACID JAZZ is a creative haven for global streetwear and new cultural influences.
CREATE is an explosion of contrasting textures, fashion shapes, function and colour.

BLUEZONE TREND THEME #6: CREATE

Wild and crazy creative work

A new “creative exaltation”

An explosion of never before seen strong colours, hues and shapes

Key trends “disaster luxury” and “Rugged future” combines smooth designer looks with rebelious accents

It’s all in the creative contrasts

Rugged vs silky, sturdy vs soft, black vs bright colour

Nothing handsome, nothing 100% nice…

A punkish : “God save reality” attitude.

For the first time visitors could enjoy browsing the latest qualities for Fabrics, Prints, Additionals and Denim all in one inspiring space at FABRIC DAYS. To discover the Autumn.Winter 21/22 trend analysis for Fabrics, Prints and Additionals, click here.

Take a look through the latest denim colours, finishings and shapes highlighted in the CREATE trend theme as well as labels, rivets, buttons and trims rounding off the BLUEZONE Trend Forum.

Be curious about the innovations that will be presented at our upcoming shows!


Denim Trend Analysis #5: London Acid Jazz

AW 21/22 Denim Trend Analysis: London Acid Jazz

5. January 2021

The latest Denim Trend Forecast by BLUEZONE explores the seasonal theme HOPETIMISM which stands for hope and optimism – it is a mindset that explores new ways and perspectives during a very challenging time to fulfil new market needs. For this, the BLUEZONE Trend Team has defined the coming seasons with two distinct consumer groups in mind. The first main consumer group is called HOPE which stands for a better world and challenges the way we consume fashion with a significant focus on ethical and sustainable fashion. The second major consumer group is called OPTIMISM which takes a more hedonist approach to denim and fashion, living under the ‘You Only Live Once’ motto.

The 3 trends shaped by HOPE are:

SLOW stands for timeless design where global manufacturing becomes local.
MEDICAL HEROES idolises our new protectors and defines a new era of clean workwear in denim.
NEW COMMUTERS responds to a real need for useful denim to reinvent utility.

The 3 trends shaped by OPTIMISM are:

FAST craves the latest in luxury and statement fashion and denim.
LONDON ACID JAZZ is a creative haven for global streetwear and new cultural influences.
CREATE is an explosion of contrasting textures, fashion shapes, function and colour.

BLUEZONE TREND THEME #5: LONDON ACID JAZZ

South London bring the new jazzy hipster vibe

A soft and warm theme (in shapes and colours)

World famous (NYC) “Blue note” music label, opens a new area of emotional acid-jazz vibes

Denim hats, ties, shirts, coloured jeans with draw strings…

Cultural mixes

Think artists like: Swindle, Ezra Collective, Corduroy & Nerija

High rises, balloon shaped bottoms

Softened earth tones, Black & White & soft pink for men

Softer & contoured gender neutral shapes & fit

Linen denim or the extreme opposite, “hairy” surface structure

For the first time visitors could enjoy browsing the latest qualities for Fabrics, Prints, Additionals and Denim all in one inspiring space at FABRIC DAYS. To discover the Autumn.Winter 21/22 trend analysis for Fabrics, Prints and Additionals, click here.

Take a look through the latest denim colours, finishings and shapes highlighted in the LONDON ACID JAZZ trend theme as well as labels, rivets, buttons and trims rounding off the BLUEZONE Trend Forum.

Be curious about the innovations that will be presented at our upcoming shows!


Denim Trend Analysis #4: Fast

AW 21/22 Denim Trend Analysis: Fast

22. December 2020

The latest Denim Trend Forecast by BLUEZONE explores the seasonal theme HOPETIMISM which stands for hope and optimism – it is a mindset that explores new ways and perspectives during a very challenging time to fulfil new market needs. For this, the BLUEZONE Trend Team has defined the coming seasons with two distinct consumer groups in mind. The first main consumer group is called HOPE which stands for a better world and challenges the way we consume fashion with a significant focus on ethical and sustainable fashion. The second major consumer group is called OPTIMISM which takes a more hedonist approach to denim and fashion, living under the ‘You Only Live Once’ motto.

The 3 trends shaped by HOPE are:

SLOW stands for timeless design where global manufacturing becomes local.
MEDICAL HEROES idolises our new protectors and defines a new era of clean workwear in denim.
NEW COMMUTERS responds to a real need for useful denim to reinvent utility.

The 3 trends shaped by OPTIMISM are:

FAST craves the latest in luxury and statement fashion and denim.
LONDON ACID JAZZ is a creative haven for global streetwear and new cultural influences.
CREATE is an explosion of contrasting textures, fashion shapes, function and colour.

BLUEZONE TREND THEME #4: FAST

Diehard revenge spenders continue to surprise the world

“I want everything and now”, no time to lose

The sky is the limit

I want “wow effects”… please entertain me

Me, myself and I,who knows what will happen after

A focus on luxury and its glamorous iconic logos

Bold statements about success in life

Fabrics blended with premium ingredients.

For the first time visitors could enjoy browsing the latest qualities for Fabrics, Prints, Additionals and Denim all in one inspiring space at FABRIC DAYS. To discover the Autumn.Winter 21/22 trend analysis for Fabrics, Prints and Additionals, click here.

Take a look through the latest denim colours, finishings and shapes highlighted in the FAST trend theme as well as labels, rivets, buttons and trims rounding off the BLUEZONE Trend Forum.

Be curious about the innovations that will be presented at our upcoming shows!


Denim Trend Analysis #3: New Commuters

AW 21/22 Denim Trend Analysis: New Commuters

18. December 2020

The latest Denim Trend Forecast by BLUEZONE explores the seasonal theme HOPETIMISM which stands for hope and optimism – it is a mindset that explores new ways and perspectives during a very challenging time to fulfil new market needs. For this, the BLUEZONE Trend Team has defined the coming seasons with two distinct consumer groups in mind. The first main consumer group is called HOPE which stands for a better world and challenges the way we consume fashion with a significant focus on ethical and sustainable fashion. The second major consumer group is called OPTIMISM which takes a more hedonist approach to denim and fashion, living under the ‘You Only Live Once’ motto.

The 3 trends shaped by HOPE are:

SLOW stands for timeless design where global manufacturing becomes local.
MEDICAL HEROES idolises our new protectors and defines a new era of clean workwear in denim.
NEW COMMUTERS responds to a real need for useful denim to reinvent utility.

The 3 trends shaped by OPTIMISM are:

FAST craves the latest in luxury and statement fashion and denim.
LONDON ACID JAZZ is a creative haven for global streetwear and new cultural influences.
CREATE is an explosion of contrasting textures, fashion shapes, function and colour.

BLUEZONE TREND THEME #3: NEW COMMUTERS

A new world of urban and interurban travellers

A gritty “survivalism” feel

New options for design

Utility pockets fulfil a real need, for masks, gel, gloves…

Make way for useful utility denim product designs

Think commuting in the subway, bus, train, plane…

Smart & trend related utility clothing shopping & popular gatherings

Leisure utility & sartorial utility

Required in Universities & office spaces

Commuting requires us to use fabrics which protect us against microbial and viruses

No gimmicks, only reliable innovation

ACME R&D, legitimate certified results

Anti-microbia innovation – Think PG DENIM > Fuck Microbia or TONELLO > Sanicare

Protective coatings

Protection through innovation in fibers

For the first time visitors could enjoy browsing the latest qualities for Fabrics, Prints, Additionals and Denim all in one inspiring space at FABRIC DAYS. To discover the Autumn.Winter 21/22 trend analysis for Fabrics, Prints and Additionals, click here.

Take a look through the latest denim colours, finishings and shapes highlighted in the NEW COMMUTERS trend theme as well as labels, rivets, buttons and trims rounding off the BLUEZONE Trend Forum.

Be curious about the innovations that will be presented at our upcoming shows!


Denim Trend Analysis #2: Medical Heroes

AW 21/22 Denim Trend Analysis: Medical Heroes

16. December 2020

The latest Denim Trend Forecast by BLUEZONE explores the seasonal theme HOPETIMISM which stands for hope and optimism – it is a mindset that explores new ways and perspectives during a very challenging time to fulfil new market needs. For this, the BLUEZONE Trend Team has defined the coming seasons with two distinct consumer groups in mind. The first main consumer group is called HOPE which stands for a better world and challenges the way we consume fashion with a significant focus on ethical and sustainable fashion. The second major consumer group is called OPTIMISM which takes a more hedonist approach to denim and fashion, living under the ‘You Only Live Once’ motto.

The 3 trends shaped by HOPE are:

SLOW stands for timeless design where global manufacturing becomes local.
MEDICAL HEROES idolises our new protectors and defines a new era of clean workwear in denim.
NEW COMMUTERS responds to a real need for useful denim to reinvent utility.

The 3 trends shaped by OPTIMISM are:

FAST craves the latest in luxury and statement fashion and denim.
LONDON ACID JAZZ is a creative haven for global streetwear and new cultural influences.
CREATE is an explosion of contrasting textures, fashion shapes, function and colour.

BLUEZONE TREND THEME #2: MEDICAL HEROES

When feeling uncertain we used to call Superman, Batman, Gi-Joe and Arnold Schwazenegger

Doctors and nurses have become the new medical heroes for all

Key products: Aprons, blouses, pencil pockets

Security stitches, triple stitching, reinforcements and aeration holes

Keep it clean

White denim is key!

For the first time visitors could enjoy browsing the latest qualities for Fabrics, Prints, Additionals and Denim all in one inspiring space at FABRIC DAYS. To discover the Autumn.Winter 21/22 trend analysis for Fabrics, Prints and Additionals, click here.

Take a look through the latest denim colours, finishings and shapes highlighted in the MEDICAL HEROES trend theme as well as labels, rivets, buttons and trims rounding off the BLUEZONE Trend Forum.

Be curious about the innovations that will be presented at our upcoming shows!