Fashion
VIEW Premium Selection: Meet Buyers of Big Brands in Munich!
Only a few more weeks and once again it is time for VIEW! We can’t wait for those two days and swinging open the new Autumn.Winter 20/21 season in Munich!
Numerous purchasing teams, designers and product managers from leading international fashion brands and powerhouses will be walking through the showroom hall. In addition to the strong participation from Western European brands with visitors from Germany, Austria, the Netherlands, Italy, Switzerland, and France there are also buyers from Eastern Europe, Asia and the United States visiting the Munich based preview textile show made by MUNICH FABRIC START.
From season to season, many large brands and companies will register to meet with an impressive line-up of internationally renowned suppliers. A selection of these include:
Airfield | Akris | Bogner | Bugatti | Brax | Calvin Klein | Cinque | Comma | Escada | Holy Fashion Group | Hugo Boss | Joop | Lagerfeld | Lala Berlin | Laurèl | MAC | Marc Cain | Mavi Europe | Porsche Design | René Lezard | Riani | Schumacher | Set | Strellson | Strenesse | Tommy Hilfiger | Westwing and many more.
Many of them are expected for the upcoming show on 16 and 17 July 2019 along with fresh newcomer brands and startups. VIEW Premium Selection is an incredible source for both small and large companies to network and make new business connections, displaying over 400 collections from the textile, fabric, accessories, denim, sportswear and printing industry. Check out the VIEW brand list.
Since its beginnings over ten years ago, the event has steadily grown its visitor numbers reaching a total plus of nearly 1,000 more visitors during the latest edition in December 2018, that’s a 4% rise compared to the year before.
Another of the show’s key assets is its comprehensive early information – several weeks ahead of the major European trade shows allowing us to serve the demand for early orientation and preparation for the new season.As Sandra Stadler, Head of Creative Management Hugo Menswear, puts it:
“We are always very happy to come to VIEW. It is centrally located and simply does not have that typical trade-fair feel. We particularly appreciate the family atmosphere and the somewhat different mood as a result. VIEW in July is particularly key to us. We come to Munich to gather inspiration.“
After all, VIEW sees a high-energy driven community that benefits from the strategic point of time, its priority to quality and innovation, and the very special atmosphere due to the mix of interesting people.
Don’t miss out on your chance to network with these great brands at the show! VIEW provides an incredible opportunity to do business face to face with both leading suppliers as well as smaller, individual ones alike.
VIEW: New Brands and Collection Highlights
In less than 6 weeks, VIEW Premium Selection will present the latest developments and innovations for the Autumn.Winter 20/21 season in Munich. With a clear focus on quality, innovation and something special, internationally renowned textile manufacturers and additional suppliers will be offering a selected product portfolio for early sounding and informing.
In response to the great demand from exhibitors, VIEW once again boasts a number of new exhibitors and some collection premieres. Exhibiting for the first time in Munich on July 16 and 17, 2019 are: TGM INTERNATIONAL, TEXPOINT S. RAUH, ESCHER TEXTIL and BORNEMANN-ETIKETTEN, among others.
Even within the broad range of agencies, there are new collections and highlights. For example, SAUER TEXTIL is presenting such novelties as special denim jacquards from Outside Denim Lag or digital prints on extraordinary materials such as Cafissi fake leather or sequins. In the Becagli collection, there are also new furs with natural fibers (alpaca mixtures).
TGM INTERNATIONAL is present in the haute couture sector at an international level. The Group has more than 20 years of expertise in fabric design and digital inkjet printing know-how, creating exclusive new collections each season. Creativity and innovation are the key values of TGM INTERNATIONAL. The Group is in constant search for original and new designs inspired by the world of art, nature and various forms of creativity.
The much discussed topic eco-fur imitations is also shown by the supplier LANIFICIO GUASTI – via Texpoint Rauh. The specialist in eco-domes shows under the brand name “GUALANA” fur imitations made of 100% natural fibers from different blends such as wool and BW or wool and silk.
ESCHER TEXTIL is also represented at the VIEW for the first time. The product range includes approx. 3000 articles such as woven and knitted ribbons, crocheted galloon articles, bows, bias ribbons, fringes, straps and jacquard ribbons made of a wide variety of fibers and colors.
All in all, 90 exhibitors with about 350 collections will be on site for the upcoming issue of VIEW Premium Selection. With this array, the MUNICH FABRIC START Preview Textile Fair once again provides an informative and inspiring start to the new season. The fair is not only appreciated for its specially curated portfolio, but also as a perfect business platform for networking, for intensive discussions and professional, efficient work.