Bluezone
BLUEZONE: The urban jungle vibes
BLUEZONE Spring.Summer 23 #3
Although MUNICH FABRIC START and BLUEZONE couldn’t be realised physically in the end of January, we want to give our beloved exhibitors and long-term partners the chance to present their collections for Spring.Summer 23 online. We are presenting the most inspiring developments, prints and innovations in all our areas: FABRICS, ADDITIONALS, BLUEZONE, DESIGN STUDIOS, SOURCING & KEYHOUSE.
Our BLUEZONE experts ADA DENIM, Bregla Denim, Denim House, Denim Team and Dera Giyim present high-quality SS23 collections, that will bring sustainability into a fast paced city-life.
ADA DENIM
ADA Denim presents four core themes: Active Angles, a creative approach to casual wear through multipurpose fabrics that can easily shift between different environments and needs. Core Guides, tech-enhanced structures that encourage an innovative approach to versatile outdoor wear. Light Souls, that offer blended qualities which enable fluid shapes, mood-boosting weaves and purposeful designs. As well as Urban Visions that deliver an array of smart-casual looks that refreshes classic silhouettes.
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Bregla Denim
Bregla Denim introduces “The New Modern” concept, a sophisticated collection based on a circular approach with the features of soft feeling and easy-comfort city vibe. The collection includes key elements in between 5oz – 13,5oz, onesize super stretch, 80’s Vintage, Dobby and Undyed fabrics made with sustainable cellulosic fibers such as Lyocell, Hemp and Organic Cotton.
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Denim House by Sartex Group
Denim House by Sartex Group is among the leaders in Sportswear and Jeanswear products : bottoms, garments, chino, cargo, jackets and overalls.
Their new Spring.Summer23 colelction, reflects a large use of sustainable fabrics in composition and materials, washed with the latest technologies of lazer, Ozone, certified chemicals and the minimum use of Water and energy.
With the come back to the 90 ‘s, they highlighted the return to denim roots: with comfortable, rigid and slobby construction, more straight and regular styles, it reflects also a wide range of RFD Materials that has been treated in the smartest dye processes. All of that combined with different kind of embroidery and print effects of sublimation, lamination and foils.
Most of this collection has been constructed with entirely digital process from the choice of the materials, designs and washes. It was created virtually first, and then produced physically.
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Denim Team
For Spring.Summer 23, Denim Team has mostly focused on climate change and mother nature. The fabric selections include sustainable yarns such as organic cotton, linen, hemp, lyocell etc. Additionally, sustainable washing and dying processes have been developed while being inspired by the new trends regarding shapes and styles.
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Dera Giyim
DERA GİYİM, which was established in Izmir in 2013, is an international textile company focused on trousers, shorts, denim and skirts for men and women. With its innovative approach, Dera Giyim continues to focus on the vision of quality production and timely delivery in the domestic and foreign markets. Therefore, the latest technologies are used as automation and special machines.
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Discover more Spring.Summer 23 developments from the BLUEZONE manufacturers in the following blog articles:
BLUEZONE manufacturers convince with the latest finishing solutions
BLUEZONE’s denim trends bring back memories of 90s parties
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No BLUEZONE in May, but big visions for Autumn.Winter 23/24 shows
See you in Munich in June and August 2022
BLUEZONE in May does not take place
With the postponement of our International Denim Trade Show BLUEZONE from January to May 2022, we reacted to the situation caused by the pandemic in an early, responsible and far-sighted manner. The postponement of the date has shown the opportunity to realise a denim show for the textile industry at an important time, despite the cancellation of the January events.
“The short-notice announcement of a further and thus third denim trade show within 20 days and within a radius of 1000 km has caused great unrest and a lack of understanding from the industry and also from us. Since we do not want to get involved in a battle of show dates. In the interest of the entire textile industry and our exhibitors, we have decided to avoid the oversupply of shows and to focus all our positive energy on our core date at the end of August.”
Sebastian Klinder, Managing Director MUNICH FABRIC START
Our basic philosophy is and remains to realise all events according to the well-known high level of our family-run and stable company. Despite the good booking situation and the great support from the industry, this is no longer the case for the coming May with regards to the current trade show calendar. Consequently, the BLUEZONE will not taking place on 3 & 4 May 2022. The next BLUEZONE will take place on August 30th and 31st, 2022 at the same time as MUNICH FABRIC START on the Zenith site in Munich.
Buyers and product managers do not have to wait much longer for the physical exchange in the industry: The next show will be the VIEW Premium Selection on 21 & 22 June 2022. As part of the Preview Textile Show, the first developments for Autumn.Winter 23/24 will be presented in the uniquely personal and professional atmosphere of the MVG Museum.
MUNICH FABRIC START launches independent show concept for SOURCING
And we warmly invite the textile and fashion industry: to the next MUNICH FABRIC START Autumn.Winter 23/24 from 30 August – 1 September 2022 at the MOC Munich and to the BLUEZONE on 30 & 31 August 2022 at the Zenith grounds. For two or three days of international reunion, physical exchange and the establishment of new cooperations. To valuable information and an incomparable spirit of innovation.
The trade show will surprise with an additional hall and a fantastically developed infrastructure – hopefully accompanied by best summer weather. In addition to the areas Fabrics, Additionals, Design Studios, ReSOURCE, Sustainable Innovations, BLUEZONE and Keyhouse, which have been tried and established for years, SOURCING is taking place as a stand-alone show-in-show concept in an independent, larger hall.
This expansion perfectly rounds off the holistic portfolio of MUNICH FABRIC START for you: European all-in-one providers with a focus on Nearshoring present complete solutions for brands, labels and the retail sector in a brand-new ambience. Because on the Motorworld site, directly opposite the MOC, the spectacular event hall of around 2500m² will be used exclusively for Prime Manufacturing Solutions.
WE CAN’T WAIT TO WELCOME YOU AGAIN IN MUNICH – LIVE & IN PERSON!
For more info:
BLUEZONE manufacturers convince with the latest finishing solutions
These denim experts show how innovative finishes contribute to a low environmental impact
BLUEZONE #2
Although our MUNICH FABRIC START and BLUEZONE shows unfortunately could not take place physically at the end of January, we would like to give our long-standing partners and exhibitors the chance to present their latest collections to you online. That’s why we’re presenting the inspiring developments, innovations and prints in all of our areas: FABRICS, ADDITIONALS, BLUEZONE, DESIGN STUDIOS, SOURCING & KEYHOUSE.
The most innovative technologies of the moment? Are coming from the BLUEZONE denim experts CALIK Denim, ISKUR Denim, KILIM Denim and TEJIDOS ROYO! The goal of the high-tech finishing solutions is a low environmental impact – thanks to sustainable dyeing methods, 0% water and chemicals usage and the use of renewable energy sources.
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CALIK DENIM
Calik Denim presents its Spring.Summer 23 collection by prioritizing sustainability with many innovative concepts and technologies:
- Dyepro – Eco-conscious dyeing method which is water-free and leads to zero chemical waste.
- Blue-H – Fabrics which include 20% cottonized hemp.
- Denethic – Fabrics produced at the mill with rinse, rinse+enzyme and bleach wash effects.
- E-Denim – Increased recycled content with innovative yarn technology.
- Re/J – 100% recycled content with both pre- and post-consumer recycled cotton.
- E-Last – One of a kind power stretch product group as weft shrinkage values stabilised for rigid articles’ standard (0/-3,5%).
- Selfsized – One size fits most technology.
- D-Leisure – Very comfortable and loose articles ideal for daily and home office life.
- Fix-Fit – Power stretch articles with high level recovery.
- Denovated – Authentic look combined with the advantages of today’s technologies.
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ISKUR DENIM
Iskur Denim is owned by the Iskur Group which produces its own cotton yarn with the best possible sustainable methods – it uses its own recycling facility and renewable energy sources for pre- and post-consumption to run all its machines to achieve its zero waste target.
Using Iskur’s knitting manufacturing expertise, Iskur Denim has developed the softest denim ever, called ‘’Soft&Breeze’’, with a vintage look that is both rigid and stretchy. To achieve this 100% stretch denim, Iskur uses the newest yarn and weaving technology. Another concept called ‘’Marble Concept‘’ reflects the denim heritage with its soft-touch comfort flexibility.
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KILIM DENIM
At Kilim Denim, environmentally friendly production is made with less water, dye and chemical use. In order to create environmentally friendly denim, zero caustic consumption is ensured without sacrificing quality. In addition to these chemical savings, more than 90% water savings are also provided. By applying the Cactus Waterless dyeing process and Eco Flat finishing process, significant savings are achieved regarding pollution, water and chemicals consumption.
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TEJIDOS ROYO
TEJIDOS ROYO’s motto is: MANUFACTURE BETTER WITH LESS.
Its Spring.Summer 23 collection consists of eco-designed fabrics, oriented to environmental improvement, from the conceptual stage to delivery. Low impact raw materials have been used like: TENCEL, Refibra, BCI cotton, recycled cotton and also linen. The entire denim collection is dyed with DRYINDIGO and DRYBLACK. This means: ZERO WATER, reduction of chemicals and energy. The collection conveys optimism and joy. Colourful, versatile, timeless and comfortable fabrics for everyday wear.
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These BLUEZONE developments bring back memories of 90s parties! Discover the denim collections that are bursting with optimism and 90s nostalgia:
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Interview on the importance and philosophy of physical trade shows
The Turn Over of the Year - An Outlook
MUNICH FABRIC START about the importance of physical trade shows, company philosophy and the show experience
In the interview with the organisers of the Munich Fabric Start trade shows, Sebastian Klinder and Frank Junker give an insight into the past year, challenging times and new projects to come. The planning for MUNICH FABRIC START and BLUEZONE in January 2022 was almost complete, the response from the industry extremely positive – but then the physical trade shows had to be canceled at the end of last year.
What is the current plan for 2022?
SK: The last few months have been extraordinarily dynamic for us and incredibly tough! Having to cancel so close to the finish line with over 700 registered international exhibitors has probably been the most difficult decision in our company’s history. Now we are looking ahead and concentrating fully on the organisation and alignment of the next shows in the first half of 2022. The first independent BLUEZONE X KEYHOUSE is planned for May 2022 with an innovative concept. In addition, after a forced two-year break due to Covid-19, VIEW will finally take place again from 21 – 22 June 2022 in the MVG Museum. Followed by, of course and as usual, the combined trade show format of MUNICH FABRIC START and BLUEZONE at the end of August 2022.
The cancellation came as a surprise, especially given the enormous support from the industry and the great need for a physical platform. How do you look back on the last few weeks?
FJ: With very mixed feelings. The last few weeks have been a roller coaster ride. At a time characterised by a great deal of uncertainty and rapidly increasing infection numbers in Germany and across Europe, we saw it as our responsibility to offer a certain degree of predictability. And also to make a contribution to society, to take on responsibility. The cancellation of a trade show is an absolute nightmare for every organiser. This is unimaginably bitter for the industry as well as for us, our team and our service providers, because we all put a lot of heart and passion into the planning and preparations.
SK: Despite many question marks and uncertainties, we are convinced that we made the right decision. The current situation in Germany and Europe confirms this. The situation simply does not offer a basis on which we can and want to welcome people from 36 countries in Munich or allow trade shows to take place at the level we are familiar with. We bear an enormous economical, but also societal responsibility. And we are not one of those organisers who realise a show at any price. We see ourselves as a trustworthy and reliable industry partner who represents certain values and a certain event philosophy. And we would like to keep them in the long term.
What is this philosophy?
FJ: Basically, we strive to maintain a consistently high level at all our shows, which we are constantly developing and optimising. This starts with the selection of the exhibitor portfolio, continues with the choice of materials or decorative elements and extends to our numerous trade show services on site. At heart, we are a service provider with high standards for our shows and the associated experience. This is a total package. So if we have to cancel certain services due to a pandemic, this overall concept changes and thus also affects our company philosophy. Then we weigh up how high the price is that we have to pay: not only in monetary terms, but especially in terms of image. We have continuously worked on our credibility and esteem as a service provider in the industry in recent years. It is very important to us to keep this position and the associated values.
How do you see the importance of trade shows against the background of the ongoing pandemic and what will the future look like?
“Physical trade shows in the textile industry are irreplaceable and are gaining in importance, especially in the current situation – the pandemic requires a rethink and the ability to adapt quickly with sensible hybrid add-ons.”
Sebastian Klinder, Managing Director of Munich Fabric Start
SK: However, the personal exchange as well as the feeling and seeing of the fabrics and materials are essential for the textile industry without equivalent digital alternative so far. We are convinced that in the course of this year, we will be able to implement the planned shows as physical events without having to make major cuts in our overall concept and the associated hosting philosophy. Because this is the only way we can meet the needs of the industry: a physical platform for your business in an ideal atmosphere and in real life!
“In concrete terms, this means: We will be back! Sooner rather than later and as soon as it is possible again in a responsible manner: with the firm goal of organising our trade shows in the usual variety and with our unique range of services for the industry. This is only possible with cohesion, trust and a lot of flexibility, which is still in demand from all of us.”
Frank Junker, Creative Director MUNICH FABRIC START
Now we are looking ahead and concentrate on the organisation of the next trade shows in the coming months.
The first independent BLUEZONE X KEYHOUSE is planned for spring 2022, followed by VIEW Premium Selection from 21 – 22 June 2022 and MUNICH FABRIC START & BLUEZONE at the usual show date from 30 August – 01 September 2022.
We can hardly wait to welcome EVERY.BODY again soon. Until then, we wish you a successful season – and stay healthy.
A Sneak Peak into the E-Magazine content:
BLUEZONE's denim trends bring back memories of 90s parties
The next denim season stands for optimism and 90s nostalgia
BLUEZONE #1
Although MUNICH FABRIC START and BLUEZONE couldn’t be realised physically in the end of January, we want to give our beloved exhibitors and long-term partners the chance to present their collections for Spring.Summer 23 online. We are presenting the most inspiring developments, prints and innovations in all our areas: FABRICS, ADDITIONALS, BLUEZONE, DESIGN STUDIOS, SOURCING & KEYHOUSE.
It’s the memories of parties in the 90s, vibrancy, lightheartedness and optimism that make these BLUEZONE collections so special: The denim experts BOSSA, Close to Clothes, Realteks, Sharabati Denim and Tonello rely on the latest washes and the most modern finish paired with retro vibes.
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BOSSA
This season Bossa divided the collection in 3 concepts. The first theme is 90’s Nostalgia – the rebirth of street style cool again. The second theme is Future Healing – a new era of protection for the fast-developing new world. The third theme is Nomad Tourist – a color palette of neutrals inspired by exotic destinations with desert landscapes. All breathable fibers like hemp, flex or linen that compose the perfect suitcase of a nomadic soul.
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Close to Clothes SAS
With the core values creativity and innovation in mind, Close to Clothes try to renew themselves every year with new collections. This year, the goal is to base the collection on a more environmentally friendly approach with eco-friendly products, while keeping the designs trendy.
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Realteks
Realteks’ motto “Lets MINIMIZE while MAXIMIZING” includes its MINIMAL BLUE CONCEPT with increasing ENERGY AND STRETCHABILITY. It’s all about caring for the people and their lives, increasing values and flexibility: reducing the chemicals while creating new methods and saving energy while breathing more in this great blue space. Denim stands for FREEDOM – because humans are free souls and deserve MORE.
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Sharabati Denim
Sharabati Denim’s Spring.Summer 23 collection brings optimism, hope and joy. Everyone wants to leave behind the days spent at home, full of uncertainty and anxiety, and look into the future with hope. Sharabati Denim therefore designed 4 new concepts to support this idea: Old is New – 70’s & 80’s look; Smooth Operator – soft, comfortable and loose fabrics; Sweat Escape – fabrics that will change your mood; Green Screen – a summary of the Sustainability Vision.
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Tonello
The Laundry (R)evolution is Tonello’s concept in the finishing process. Waste avoidance and resource optimisation are the goals of the company’s refinement cycle. In the finishing process, a laser is used to replace manual abrasion, as well as an all-in-one system that carries out all washing processes by integrating four sustainable technologies. Finally, Tonello uses the Metro software, which processes data in real time to check consumption during the washing process, optimise times and improve performance.
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Discover the first Spring.Summer 23 developments of ADDITIONALS, DESIGN STUDIOS, SOURCING and FABRICS in the following blog articles:
– The newest certificated bio materials & Co. of the ADDITIONALS –
– The flowery, colourful and loud prints of the DESIGN STUDIOS –
– The natural FABRICS that determine the season: hemp, linen, nature jersey & Co. –
– The optimistic SOURCING collections using newest techniques –
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The MUNIQUE E-Magazine is online: Your Information & Inspiration for Spring.Summer 23
We miss you - let's stay in contact!
Under “normal” circumstances, we would welcome the buyers and product managers of international fashion brands personally at MUNICH FABRIC START and BLUEZONE today and look forward to 3 inspiring days at the show in Munich.
However, we are unfortunately still quite far from “normal” at the moment. The last months have been extraordinarily dynamic and incredibly challenging! Having to announce a cancellation so close to our goal with over 700 registered international exhibitors has been the most difficult decision in the history of our company.
Despite many question marks and uncertainties, we are convinced that we have made the right decision. The current situation in Germany and Europe confirms this since it doesn’t provide a basis on which we can receive people from 36 countries in Munich or organise trade shows at the level we are known for.
Now online:
The MUNIQUE E-Magazine Spring.Summer 23
Especially now, we want to offer the fashion and textile industry a comprehensive basis of inspiration and information for Spring.Summer 23 – with our MUNIQUE Magazine. You normally receive this as a basis for your trade show visit on site and later online for follow-up work. This time, as a pure e-magazine, we are offering you even more editorial content and news from the industry – enjoy reading!
The new MUNIQUE E-Magazine is online now and offers insights into the new season with interviews and guest articles, innovative new materials and the latest product developments from our international exhibitor brands:
What can you expect?
- An interview with the trade show organisers
- News & novelties of the season of the FABRICS, ADDITONALS, DESIGN STUDIOS, SOURCING and BLUEZONE suppliers
- The latest news about the online sourcing platform ReSOURCE – your opportunity to source sustainable materials online at any time
- A landmark article by FashNerd’s Muchaneta Kapfunde on the 2022 technical innovations
- The SUSTAINABLE INNOVATIONS that will shape our industry
A Sneak Peak into the E-Magazine content:
Now we are looking ahead and concentrate on the organisation of the next trade shows in the coming months.
The first independent BLUEZONE X KEYHOUSE is planned for spring 2022, followed by VIEW Premium Selection from 21 – 22 June 2022 and MUNICH FABRIC START & BLUEZONE at the usual show date from 30 August – 01 September 2022.
We can hardly wait to welcome EVERY.BODY again soon. Until then, we wish you a successful season – and stay healthy.
Get your Spring.Summer 23 Trend Forecast now
Now available: EVERY.BODY Trend Book & Colour Code
TREND FORECAST Spring.Summer 23
The Spring.Summer 23 season is all about EVERY.BODY – a new definition of individuality and community. In the search for optimism and balance, there is a longing for personal exchange and the haptic experience of textiles – exactly what is missing without trade shows.
Please find the detailed forecast for EVERY.BODY with 4 specific trend themes as well as the BLUEZONE trends based on the main theme THE NEW BALANCE in our detailed TREND BOOK.
Our COLOR CODE supports you with a high-quality yarn selection in key seasonal colours when designing the colour palette for your next collection.
You can purchase the TREND BOOK and COLOR CODE individually, or together as a TREND PACKAGE for full information and inspiration to support your collection development.
Don't miss:
Inspiration & Information for your Collection Development - Colours, Moods, Shapes & Styles
TREND BOOK
MUNICH FABRIC START & BLUEZONE MOODS AND TRENDS
75 EUR
COLOUR CODE
MUNICH FABRIC START & BLUEZONE TREND COLOURS
95 EUR
TREND PACKAGE
TREND BOOK AND COLOUR CODE SPRING.SUMMER 23
135 EUR
TREND PACKAGE AUTUMN.WINTER 22/23
TREND BOOK & COLOUR CODE
135 EUR
BLUEZONE X KEYHOUSE will welcome you in May
BLUEZONE X KEYHOUSE move to 3 - 4 May 2022
MUNICH FABRIC START in January 2022 cancelled
The last few weeks have been dominated by the finalisation of our upcoming shows. And we are very proud of the current, impressive status: Thanks to the enormous support from the industry, around 700 suppliers from 33 countries are registered for MUNICH FABRIC START, including more than 90 international denim suppliers for BLUEZONE.
At the same time, the very dynamic situation with the ever-increasing measures for events and the rapidly increasing infection numbers all around Europe make it difficult for us to take the next steps to be able to welcome you again in just a few weeks.
It is with a very heavy heart that we therefore feel obliged to cancel
MUNICH FABRIC START Spring.Summer 23 from 25th – 27th January 2022.
BLUEZONE can’t happen in January 2022 as well, but the good news is that we are going to realise a stand-alone denim and innovation concept from 3 – 4 May 2022 on the Zenith grounds in Munich:
BLUEZONE X KEYHOUSE
“As trade fair organisers, in addition to the major economic risk, we also have a high social responsibility. Decisive for this serious decision are various realistic scenarios that could occur in the coming weeks depending on the situation: a very short-term ban on events, further restrictions for events or additional travel restrictions. In addition, of course, the health and safety of all participants is always our top priority. Due to current developments, we unfortunately have no other option than to cancel MUNICH FABRIC START. At the same time, we see a great opportunity in being able to offer a physical platform for denim and innovations in Munich from 3 – 4 May 2022: BLUEZONE X KEYHOUSE. There, you will find an impressive new format in the style of a blue festival with currently over 90 exhibiting denim mills and innovators.”
Sebastian Klinder, Managing Director Munich Fabric Start
STAY TUNED: We look forward to telling you more about our BLUEZONE X KEYHOUSE concept soon & can’t wait to finally reunite the Blue Community in May again!
At the same time, we will of course keep you informed about news and the latest collections from our exhibitors via our M/UNIQUE blog and Social Media & you will soon be able to purchase our trend forecast for Spring.Summer 23.
Now we wish you a nice pre-Christmas season & above all: stay healthy!
Your MUNICH FABRIC START & BLUEZONE team
SAVE THE DATES - NEXT SHOWS
Bluezone Denim Trends
Bluezone Denim Trends: BACK TO THE FUTURE
The entire BLUEZONE team proudly invites all denim professionals to discover the BACK TO THE FUTURE trend forum, which returns us to a time when the future is free to be written – a future with a strong desire for blue denim trends, novelties and a feeling of freedom. Where sustainability goes beyond and against greenwashing to envision the denim of tomorrow. To get started, let us briefly introduce you to the 4 trend themes, which are also represented in the DIGITAL TREND SPACE as 4 distinct exhibition rooms: #1 BIG FUN; #2 GAME ON; #3 IN-FORMAL MUTANTS; #4 RE-TURN
#1 BIG FUN
This trend for right now! There is a celebration taking place, against the odds society has advanced and adapted to live with the pandemic. Now, we picking up our party plans with an invigorated sense of celebration. A new energy drives us, seeking to take back the time we lost by invoking revenge spending, revenge travelling and especially revenge partying. Our physical senses tell us to never again underestimate the importance of physical connection. Reminding us of the ‘Let’s Get Physical’ from the hit era of the 80’s to make fun our new anthem. Make it physical… keep it physical.
– A ‘right now’ trend …
– Celebrating a certain normality, back to fun, very big fun
– A celebration in denim
– Skin and skinny fits, think hyper stretch fabrics ‘one size fits many’
– As fast as high rises rose up, the next generation will set them low again
– Sensual seduction through fabrics and body-conscious fits
– Party looks are smart but with a rebellious, sexy flair
– Sparkling effects, metallics, prints
– Embellishments
– Gender free, gender freedom, sexual freedom
– Imagine Denim Kamasutra
#2 GAME ON
We’ve lived through a surge of innovation and technology, now the virtual world surrounds us. Even though as humans we are physical fanatics when it comes to events and retail, it is crucial to dive into this world as it shapes future generations. The real world enters the game world, where consumers attend concerts (in the game), buy your own outfits (skins) where denim looks can rule and untapped with potential, it is where advertising hits the consumers, where zeros become rich heroes. Denim finds a new home here with plenty of space for denim experts to make their mark.
– Virtual reality meets gaming and denim
– A universe where professional gamers become millionaires
– An open book where pages are yet to be written by branded denim
– Comfort is key
– Knitted and knit-like denim
– Mellow thickness in fabric
– Bolt graphics, intensity through hero fonts & images
– 3D and AI in denim marketing
– Dobby constructions
– Denim with a license to virtually kill
– Beauty beyond nationality becomes a blend of east and west
#3 IN-FORMAL MUTANTS
An Urban fairy-tale. During the 1920’s prohibition, there was money to be made in illegal parties. A sense of business developed out of play and just like the clandestine parties featured in the hills and mansions of late, the pandemic has brought about a new era of business and party. The rise in big fun will see waistlines fall again and believe it or not, everywhere from dresses to jeans we will look to the 1920’s for cuts and inspiration. A demand for more sartorial dress codes is met with a new twist and rebellious interpretations on sartorial looks.
– An urban fairy tale
– Rebellious smart dressing
– Sartorial joggings
– Edgy shoulders and slouchy bottoms
– Indigo felt and terry towel
– Sharp softness
– 1920’s fun meets 2020’s styling
– The Great Gatsby reimagined in home-office
– Low waists, long upper bodies
– Booze and business
#4 RE-TURN
This theme is about the beauty of simple denim and knowing its quality from fiber to final product and the importance of greenwashing hatery. Blue denim is coming back in a big way, another reason, why our denim industry has to set the right standards. Many have taken innovative steps and introduced the cleanest way of making denim. A little less are green across most of their product range. And a few still seem to follow the concept of greenwashing, unfortunately. Let’s change this, let’s all improve together!
Is the denim market how we want it to be and do we support it? We wonder how cheap should denim go? We know denim can be affordable and yet democratic. Driven by style, know-how and quality and topped with innovation, we invest in extremely durable, timeless and sustainable denim.
– The Eden of denim and quality
– Quality from fiber to garment
– Lifetime denim, to fight ridiculous fast-fashion price points
– Denim liberation in gender neutrality
– Circularity
– Greenwashing hatery
– New eco fibers and fabric buying behaviors, like Coreva, V550 degradable spandex…
– Buyers follow and implement sustainable standards, defined by sustainability managers.
– Sustainability demands and standards are individually defined
– One fabric offers multiple solutions as it adapts to diverse demands
– Green and tech-innovation for a brighter future
The countdown is on
Only one week to go until MUNICH FABRIC START AW 22/23 & BLUEZONE
The time has come: for months we have been working towards welcoming the textile industry back to a physical show in Munich again. We are all the more grateful to be able to realise MUNICH FABRIC START from 31/08 – 02/09/2021 in the MOC Munich and BLUEZONE from 31/08 – 01/09/2021 on the newly designed Zenith area with an international portfolio of around 1,000 collections.
In keeping with the seasonal title of MUNICH FABRIC START – RISE – you are invited to get inspired, meet long-term partners and finally discover materials live again in their diversity and depth.
“We couldn’t be happier at the moment, because in a few days we will finally bring the textile industry back together in Munich! As organisers, we have literally turned every stone in order to create a safe, creative environment for the industry for efficient work and inspiration. In addition to the high-quality supplier portfolio, we are very proud to be able to offer known and valued services such as free lunch and coffee bars despite the situation, as well as numerous innovations: for example, a newly designed sustainability area ReSOURCE X SUSTAINABLE INNOVATIONS for sourcing of future-oriented materials, an event program with panel discussions and keynotes with international experts and a BLUEZONE with an 80’s atmosphere which is fusioning with the innovation hub KEYHOUSE.”
Sebastian Klinder, Managing Director Munich Fabric Start
Our priority: your health & safety!
We are aware of our great responsibility and have done everything to ensure that the entire event area is Covid-19 compliant. Of course, our extensive hygiene concept meets the official requirements and even goes a few steps further.
Please pay particular attention to the following 3 points for your carefree, safe visit to the trade fair:
COUNTRY ENTRY & EXIT
Please inform yourself proactively about the travel information for your country to and from Germany as well as about the exceptions for trade show visitors.
“3 SCREENING RULES“: TESTED/ RECOVERED / VACCINATED
Please have a valid Covid-19 test, a recovered certificate or a vaccination certificate to hand upon arrival at the show. Compliance with the „3 Screening Rules“ will be checked daily at screening stations.
FFP2 MASK REQUIREMENT
On the entire exhibition grounds, visitors are required to wear a FFP2 mask.
We have summarised further detailed information for you here, e.g. on the validity of the evidence and travel information:
Now online for you: Brand Search, Hall Plans, Trend Book Sale & Event Program
Our new homepage www.munichfabricstart.com offers complete information: Under THE SHOW, you can now use the brand search and detailed hall plans to research all exhibiting suppliers and showcased collections and plan your show visit. Under VISIT you will find helpful tips on travel, parking and hotels.
The new Trend Book presenting the 5 trend topics of MUNICH FABRIC START as well as the 4 denim trend topics of BLUEZONE is already available for purchase online, the Colour Code will also be available soon after the trade show.
The coal bunker on the Zenith area will be a Covid-19 compliant meeting point for live speeches, panel discussions and networking. The complete overview of the trend presentations, expert talks, panel discussions and keynotes can be found in the event program.
Some highlights are:
- Tuesday, 31/08/21, 30am: NEWTOPIA OR DYSTOPIA – How to design and inspire such a polarised world? Keynote by David Shah, Publisher & CEO View Publications
- Tuesday, 31/08/21, 2.00pm: CLOSING THE LOOP – How circular can the supply chain be? Panel discussion with Adriana Galijasevic, Tricia Carey, Shahar Livne and moderator Sabine Kühnl
- Tuesday, 31/08/21, 3.30pm: THE VISION OF A NEW TEXTILES ECONOMY. Mini lecture by Muchaneta Kapfunde, Founding Editor-in-Chief FashNerd.com
- Wednesday, 01/09/21, 10.30am: DIVING INTO THE BLUEZONE DENIM TRENDS. Trend presentation by Tilmann Wröbel, Creative Director & Founder Monsieur-T. Denim Lifestyle Studio
- Wednesday, 01/09/21, 12.00pm: MATERIAL CHALLENGES – How to make fabrics functional, fashionable and sustainable. Innovations panel by Sabine Kühnl, Executive Editor THE SPIN OFF
MUNICH FABRIC START
Tue, 31/08, 9.30am – 6.30pm
Wed, 01/09, 9.30am – 6.30pm
Thu, 02/09, 9.30am – 4.00pm
MOC Munich
Lilienthalallee 40
80939 Munich
BLUEZONE
Tue, 31/08, 9.30am – 6.30pm
Wed, 01/09, 9.30am – 6.30pm
Zenith Area
Lilienthalallee 29
80939 Munich
Germany
SAVE THE DATES – NEXT SHOWS
VIEW PREMIUM SELECTION
30/11 – 01/12/2021
MUNICH FABRIC START
25/01 – 27/01/2022
BLUEZONE
25/01 – 26/01/2022