AW 22/23 Trend Mixed Realities
The guiding theme and dedicated focus for Autumn.Winter 22/23 at MUNICH FABRIC START celebrates and perpetuates the meaningful connection to unite the industry under the seasonal title ‘RISE’.
New perspectives bring us closer together and give rise to dreams, visions and collections that brighten and uplift our world. Emotion is infused in our future as we seek out joy and comfort with a warmed sense of connection. To get started, let us briefly introduce you to the 5 trend themes, which are also represented in the DIGITAL TREND SPACE as 5 distinct exhibition rooms:
SAME SAME BUT DIFFERENT – We are becoming inclusive, while entirely new design possibilities open up – functionally, socially and aesthetically.
MIXED REALITIES – As we travel and use the World Wide Web more and more intensively, “IRL” and “virtual” merge into a new phygital world.
FIRESTARTER – Design inspiration from gloomy techno clubs ignite protests in the mainstream.
COUNTRY PARTY – Luxury and design are travelling in the luggage for the weekend in the countryside.
RADICALLY HOPEFUL – When we think “eco” instead of “economy”, we can achieve a holistic, sustainable goal together.
RISE Trend Theme: MIXED REALITIES
The future is now! Artificial intelligence, 3D shops, 3D art, 3D textiles, 3D printing, augmented reality and its phygital spaces are becoming the new basis to explore and reflect. Aesthetic perceptions of digital styles, outfits and surfaces influence design and haptics in the real world. Digitalisation and especially digital gaming is awakening a strong trend towards a wide variety of technical surfaces and looks. The standard of faster and faster moving images and videos mixes with the longing for real technical materials and surfaces.
MOOD
Many meetings, fashion shows or even dates that we used to plan IRL (in real life) now take place online. But even without gathering hundreds of people, we meet, watch and stream amazing shows. Technology has stepped up to find solutions. We have modified large parts of our daily lives to now take place online. We have travelled the web intensively and feel more and more at home in virtual spaces
COLOUR
The iridescent colours of Mixed Realities condense between two worlds. Digital pastels appear light, exuding a technical softness. These soft, light tones define the colourfulness of the theme with a nebulous greyish pink, inductive silver, warm gold and a sulfur tone. Two sporty tones juxtapose the palette: technical turquoise and metallic jade. Depth and shade are added to the palette through a warm, dark smoky green.
FASHION
Like game characters who are not bound to physical limits, we are also longing for shapes that are not natural for a human body. But paddings, volume, avantgarde cuts and intelligent constructions will raise the illusion of a body that no longer follows its given restrictions. A choice and combination of digital colours and shiny surfaces add to the impression that human and avatar are merging.
MATERIALS
The desire for animated images and videos is reflected in new technical materials, among others. Holographic finishes and iridescent motifs create fluid surfaces and flowing qualities that dazzle and catch the eye. Gradients from technical pastels to pure white reflect the infinity of virtual worlds. They are inspired by digital gaming, a strong trend that connects online and offline.
Colourful, abstract prints are perfect expressions to merge the real and digital world. They work best on voluminous downs, fleeces and paddings. Instead of classic print motifs, large-scale, seemingly random gradients are patched onto the fabric. Holograms, mysterious motifs and batik prints experiment with new colourways.
Impressions from the AUTUMN.WINTER 22/23 TREND FORUM at MUNICH FABRIC START
ENTER AUTUMN.WINTER 22/23
There is an enormous need for real contact again and we now meet in a ‘phygital’ space which exists between the physical and digital worlds. We strive to come together again, to see each other and use our tactile senses. With this, we find new ways to connect and pave the way for positive, hopetimistic progress, because this is the only way forward.
To bridge the gap between physical and digital interaction we have created this 3D digital trend space for you to explore.
